Havaianas has been top of the flip-flops since the 70s and now fans of the Brazilian-born, ubiquitous super sandal can design their very own exclusive pair at Selfridges Trafford Centre.
Havaianas is offering a whole new sandal experience at Selfridges Trafford with the installation of the ‘Make Your Own Havaianas’ pop-up shop, which will run from June until the end of August, 2011.
Havaianas is challenging fans to be creative and spontaneous by releasing an entire collection that can be designed by its customers. The pop-up shop will offer pick’n’mix soles and straps in fruity summer colours and dozens of fun pins, badges and Swarovski crystals for extra decoration.
Jeff Johnson, General Manager at Selfridges Trafford, said: “Whether a Havaianas enthusiast or first time flip-flopper, the Make Your Own Havaianas pop-up shop is a unique opportunity to create an individual and cool summer sandal for any occasion.”
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