Manchester founder grows LAEL with move into jewellery.

Natasha Scott is continuing to build out her on-demand beauty platform LAEL.

By Manchester's Finest | 18 March 2026

Manchester entrepreneur Natasha Scott is continuing to build out her on-demand beauty platform LAEL, this time with the addition of jewellery to the mix.

The platform has been quietly picking up pace by offering something that “fits neatly into how people actually live here” allowing customers across Manchester to order hair, makeup and beauty brands with delivery in as little as one hour. The platform is designed for busy Mancunians who want high-end beauty experiences without the wait, or for those last-minute plans.

Since LAEL launch this convenience has helped the platform find its audience. As more people look for ways to cut down on time spent shopping around the idea behind services like LAEL are starting to feel less like a luxury and more like a useful part of city life.

“LAEL was created to make beauty more convenient and accessible” said founder Natasha Scott. “We’re constantly evolving the platform, and introducing jewellery is an natural next step as we continue building LAEL into a go-to destination for beauty and accessories in Manchester.”

Rather than a big shift in direction, it feels more like a continuation of what LAEL has already been building. A platform shaped around ease, speed and a bit of flexibility, all coming out of Manchester.

You can check it out at LAEL, with delivery running across the city.