SpudBros are rolling into Manchester with a drive-thru quite unlike any other.
The viral Preston duo, known for turning the humble jacket potato into social-media gold with millions of followers, have teamed up with Autotrader to launch the ‘Autotater’ drive-thru. On 12 February at Depot Mayfield, they’ll be serving free loaded spuds, whilst Autotrader give real-time valuations of cars.
The one-day pop-up arrives off the back of new research from Autotrader showing that a large chunk of UK drivers don’t know what their car is actually worth.
The idea is simple: grab a spud, get a car valuation in under 10 seconds via Autotrader valuations – learning something useful while you fill your belly. Tickets are free but limited, with entry decided through a draw on Autotrader’s website.
SpudBros will be keeping things simple but tasty with a two-item menu. The Autotater offers a turbocharged take on a classic baked potato, while Curry In A Hurry brings their signature garlic chicken curry to the drive-thru window.
Visitors will also be able to tune in to ‘Spud FM’, a tongue-in-cheek radio moment featuring founders Jacob and Harley as they hand out food and chat to drivers.
Erin Baker, Editorial Director at Autotrader, said: “We know no one loves admin, which is why we want to make it easier and quicker for people to find out the true value of their car, in under 10 seconds.
“There’s something fun about that moment of surprise when you finally see what your car is really worth. Once you have that information, you can decide what to do next – whether that’s selling, upgrading or simply showing off to your mates.”
Jacob and Harley Nelson added: “This is a big one for us. We’ve fed people across the country and even internationally, and Manchester is one of our most requested visits, so this is a really exciting opportunity.
“We love doing things that get people talking, and we also love cars, so teaming up with fellow Northern brand Autotrader lets us serve up something new that we feel passionately about – a free spud, a car valuation, and telling the story through social media.”
Find out more about the event here and follow @autotraderuk on Instagram for the latest updates.
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